Google Ads myths and small business
Published on: 31/08/2025
Learn 3 common Google Ads myths that cost small businesses money — and how to fix them with smarter targeting and strategy.
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Google Ads Search Term Strategy
Published on: 24/08/2025
Not sure how to structure your Google Ads search terms? This guide breaks down broad, phrase, exact match & more — in plain, no-fluff language.
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Flip the Question: How Saying No to the Wrong Clients Protects Your Best Opportunities (and Your Ad Budget)
Published on: 17/08/2025
Learn how flipping one question can help you avoid bad-fit clients, protect your time, and spend your ad budget on the right opportunities.
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The Secret to Getting Leads While You Sleep (Without Hustling Harder)
Published on: 12/08/2025
It’s not for lack of effort. You’re already running a successful business. You know your customers, you deliver a great service or product. But between client work, managing a team, and, you know, having a life, it’s impossible to also master a marketing strategy that runs itself. Meanwhile, your competitors? They’re quietly running ads that put their offers in front of ready-to-buy customers every single day.
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